If you can’t beat them, join them. Right?
Changing with market demands is essential in any business.
And I recognize this as a writer and content creator. That’s why I took it upon myself to learn everything about the competition.
AI Works But Only If You Understand How to Use It
AI can give you hours back in your day by doing things in a few seconds that used to take you half a day.
While using AI is simple, it’s not easy.
You need to know how to communicate what you’re looking for. And sadly, a lot of people struggle with communicating through writing.
Creating a prompt for AI is written communication at its most distilled.
Be Specific
Librarians are some of the smartest people I know. They have an encyclopedic knowledge of subjects. When I ask them a question, I am shocked by what they know without looking it up.
But if you go up to a librarian and say,
I want a book.
Who knows what you’ll get.
But if you tell the librarian you love mysteries and dinosaurs, they’ll find a title you that fits both of your passions and maybe a few you didn’t even know you had.
Master the Machine
AI gives you quick content. But just like the story of the librarian, the more generic you are in the request, the worse the results.
AI can create amazing and terrible content. The difference is
YOU
I HATE terrible content and I hate to see businesses suffer because they’ve created lackluster content using AI.
Bad content alienates the audience and can cause sales to tank.
However, when the inputs to AI are creative and targeted, you get good results.
That takes knowledge.
I can help you and your team use AI to increase efficiency AND engage your audience.
I’m available for Zoom and in-person training to ensure you get the kind of content your audience will love.
